Wednesday, October 17, 2012

Only 3 Percent of Trash Hits Landfills in Denmark...Where Does Their Trash Go?

Amagerforbrænding waste incineration and power plant
As a kid we had a trash incinerator in our backyard and although it was no longer permissible by the town we lived in to use the incinerator to burn household garbage, probably because individual homes burning trash in a burner without air filters created significant health concerns as it relates to particulates in the air and air pollution, I still found the trash burner in our backyard fascinating. Like an impenetrable fortress, the three foot cement tower was the focal setting for many Barbie® and Star Wars® mis-adventures and rescues.


Thus began my lifelong fascination with trash. Seems strange to be sure, but solving the problems behind how to reduce garbage (through recycling, repurposing, reduced packaging, using biodegradable materials, and buying in bulk) has, to me, always seemed like one of the most critical and fundamental elements of a sustainability plan and lifestyle.

Perhaps that is why the visit to the Amagerforbrænding waste incineration and power plant was so interesting. While the name Amagerforbraending is a mouthful for non-Danish speaking people, the name is a composite of the word forbraending, which means combustion, and the name of the island that houses the plant, called Amager.

Keep reading this article from its original source: http://www.allisonfrederick.com/files/ArticlesbyAli/Alternative_Energy_Denmark_Using_Trash.html.

About the Author: Allison Frederick writes on environmental and sustainability related issues, particularly as they relate to environmental psychology and green brand strategy.

Tuesday, May 22, 2012

Plant Breeders Rights Can Promote Sustainable Agriculture

InternationalPlantBreedersRights.com > Types of Protection for Plants > Plant Breeder's RIghts (PBRs) and Plant Variety Protection (PVPs)

Plant Breeder's Rights are a specialized form of intellectual property protection that allows for the protection of rights for distinct varieties of plants. While some countries call this type of protection Plant Variety Rights, they are generally the same type of protection and the application process is the same. The application process involves a detailed survey of the plant variety's characteristics and the questions vary greatly among different countries. In general, however, many countries try to follow the guidelines of UPOV, the International Union of New Plant Varieties.


Filing for international plant breeder's rights can be time consuming and taxing on the plant breeder and their team. Precise measurements and testing requirements, including detailed comparison of similar plant varieties means that the best way to start off a successful and even enjoyable application process is to be organized from the start and identify your goals. Anticipating what countries your organization may be interested in for seeking protection and then reviewing the specific characteristic data required can literally reduce the process to file an application by years.

In addition to proper planning, assembling a knowledgeable team that keeps your particular goals in mind is vital to managing the costs associated with plant breeders rights applications as the costs can mount rather quickly if careful cost-effective decisions are not considered when developing a strategy.

In addition to Community Plant Variety Protection (Europe), plant variety rights (U.S. and Brazil, for example) and plant breeder rights, many companies include well thought out licensing arrangements and a trademark strategy that takes into consideration the unique (and often unknown) requirements for trademark protection of plant varieties.

Plant Breeder's Rights certifications are tools that can help promote sustainable agriculture. Many people are surprised to hear that it can take ten years to develop a strong, new plant cultivar. That is ten years worth of plant material, salaries, and other expenses. Developments of drought tolerant plants and nutrient rich seeds requires significant investments in time and money so to encourage innovation in the horticultural and agricultural industries, there must be some level of incentive as is offered through various forms of intellectual property laws.


GRIPS has the experience to lead your organization through a well-thought-out plant breeders right strategy. To learn more, please visit: InternationalPlantBreedersRights.com

Sunday, April 22, 2012

Green Idea Protection website takes on new look at www.GreenIdeaProtection.com

We finally have a new website that will explain how we can best help your organization protect your inventions and build a successful brand.  Please visit http://www.greenideaprotection.com/

http://www.greenideaprotection.com/

Thanks!

Allison Frederick is an Intellectual Property Educator and Innovation Marketing Consultant for GRIPS - GReen Idea Protection and Sales. She offers risk management assessments for renewable energy and green energy technology companies and her company also provides technology companies effective, affordable marketing strategies to produce attractive requests for proposals, investor materials, product manuals, and product promotion materials.